3 min read

How to Create your Coaching Website

How to Create your Coaching Website
Photo by John / Unsplash

šŸŽÆ How to Build a Simple Coaching Website That Works (Even if You’re Not Techy)

Are you a coach trying to grow your practice online—but overwhelmed by websites, tech tools, and everything in between? Don’t worry. In just a few steps, you can set up an effective online presence that helps you connect with clients and grow your business.

Here’s what you really need (and what you don’t).


šŸ”‘ Priority #1: Make It Easy for Clients to Book with You

Before you worry about logos or fancy design, focus on scheduling. If clients can't easily book time with you, you're already making it harder than it needs to be.

Use a calendar app like cal.com, Calendly, TidyCal, or Acuity. These tools:

  • Let clients see your availability
  • Automatically sync with your calendar
  • Send reminders
  • Allow for payments and form collection

You just send them a link. That’s it. Clean, simple, and professional.

I recommend cal.com

Cal.com | Open Scheduling Infrastructure
A fully customizable scheduling software for individuals, businesses taking calls and developers building scheduling platforms where users meet users.

🌐 Priority #2: A Website is Nice—But Not Essential

You can run a full coaching business with no website at all. If you have a scheduling link and a way to get paid, you're in business.

But if you want a little more visibility, a website can help you:

  • Post content like blogs or videos
  • Share testimonials
  • Collect emails for a newsletter
  • Create a sense of trust and professionalism

Think of it as your online home base—a place to invite people back to.

I recommend digitalpress.blog


šŸ“¬ Bonus: Add a Newsletter or

If you want to build deeper relationships with potential clients, start collecting emails. Platforms like:

  • ConvertKit
  • MailerLite

I'd hold off on this these until you have at least 200-300 subscribers on your email list.


āœ… Final Thoughts

You don’t need to be a tech wizard to run a coaching business. Start with the essentials:

  1. A way to book calls
  2. A simple site (if you want)
  3. A place to connect consistently (like email)

Then focus on what you do best—coaching.